The 4 Words or Phrases Holding Franchisees Back

Remember, success isn’t just about what you do. It’s about how you think. While many people are careful not to use pejoratives or insults in their external dialogues with other people, many franchisees aren’t as careful with their internal dialogue, or the things they tell themselves. But when franchisees use damaging or negative words when talking about their own goals or abilities, it can be incredibly detrimental. To make sure your mindset positions you for success, take a look at these four words or phrases that can hold you back from achieving your full potential.

  1. Should/Shouldn’t. People are always trying to give franchisees unsolicited advice, especially when they are just starting out. Here’s a secret: You don’t have to listen to them. Don’t get convinced that you should or shouldn’t do something. And avoid using these kinds of words in your own internal dialogue. When it comes to making business decisions, be logical and rational. Carefully weigh the risks against the benefits and make a well-informed choice.
  2. Have to. There are very few things you have to do in life. When it comes to franchising, if you start believing that you have to do certain things, it can a precarious slope. Make sure that everything you spend time doing has a clear and specific purpose. After all, you don’t want to waste time on arbitrary tasks that won’t help your business grow and thrive.
  3. Can’t. Can’t is a cop-out. When you say that you can’t do something, what you are really saying is that you won’t do something. The truth is you can do what you want and you will do what you want. For example, if you want to expand your business but are worried about the challenges you might encounter, never tell yourself that you can’t expand. Critically analyze the obstacles you face, carefully come up with solution, and arm an expansion plan.
  4. Impossible. Good entrepreneurs are innovators. They can think of creative solutions to overcome difficult problems and find a way out of tricky binds. They recognize that nothing is impossible, even if they have failed several times before finding their way to success. With persistence, perseverance, and a positive attitude, anything is possible in the mind of a skilled and talented entrepreneur. Remember: Positive thinking goes a long way.



Article by Jason Duncan, CEO/Founder of ManagerComplete is an online software application that helps multi-unit franchises manage operations effectively. Follow him on Twitter for latest updates.